Susan Lutz, College Consultant In the swirl of applications, essays, deadlines, and decisions, it’s easy for families to focus on one dream school; the elusive reach, the long imagined “perfect fit.” But the heart of a healthy, balanced college application strategy is that students apply not just to reach schools, [...]

Nelie McNeal, Founder and Managing Partner Anticipating a college admissions decision isn’t easy. You’ve put so much into the process; in fact, this is the culmination of tremendous thought and action on your part. Each test, each quarter grade, the time you spent volunteering, the conditioning you did for sports [...]

Elizabeth Schnell, College Consultant “Teach a person to fish and they will eat for a lifetime” goes an old proverb; its corollary is that if you give someone a fish, the person will eat for just that day. As our world becomes increasingly complex, it feels harder for parents to [...]